What happens during those two to four weeks
Week one, planning and content gathering. This covers agreeing the pages needed, gathering your text, logo, and photos, and settling on the overall look and feel. This stage often takes longer than expected if content isn't ready in advance.
Week two, design and build. The website itself takes shape, pages are built, content is added, and the site starts to look and function like the finished product.
Week three, review and revisions. You review the site and request changes. How long this takes depends heavily on how quickly feedback comes back and how many rounds of changes are needed.
Week four, final checks and launch. Final testing, checking everything works on mobile, setting up any tracking, and going live.
For a simple Brochure website, this can move faster. For an Ecommerce site with many products, it typically takes longer, since product listings, images, and descriptions all need to be prepared and added.
What speeds the process up
- Having your logo, photos, and written content ready before the project starts, rather than gathering it during the build
- Giving clear, complete feedback in one go, rather than several rounds of small individual changes
- Responding promptly when your web designer needs input or approval to keep moving
What slows it down
- Content not being ready, which is by far the most common cause of delay
- Indecision on design direction, going back and forth without settling on a clear preference
- Slow response times when feedback or approval is needed to proceed to the next stage
FAQs
Can a website be built faster than two weeks if needed?
Sometimes, particularly for a simple Brochure site with content ready to go from day one. It's worth discussing any deadline directly with your web designer at the start of the project, since rushing can affect quality if not planned for properly.
Why does an ecommerce website take longer than a brochure website?
Ecommerce sites need product listings, pricing, images, and often payment and shipping setup, all of which take time to prepare properly, separate from the actual website build itself.
What's the single biggest thing I can do to keep my website project on schedule?
Have your content ready before the project starts. More projects are delayed by waiting on text, logos, and photos than by any technical part of the build itself.